Real Estate Investment is a vital part of financial planning for everyone. The big question is what the best real estate investment strategy is for you?

There are many ways to invest in real estate. So which are the best options for you personally? What factors should be guiding those choices?

Choosing the Best Real Estate Investments is vital…

The truth is that there can be many great ways to invest in real estate. Each has their pros and cons. Some may or may not be genuinely superior to others. The most important factor is choosing the best method of investing for you as an individual.

There are two main factors that should be influencing your decisions; your goals, and your resources.


You’ve got to choose the right path that will take you to where you really want to go. Just investing in real estate in general, or getting more money may not deliver the results you really want.

Some important questions you may want to ask yourself include; what are my net worth and income goals? What is my timeline? How much time am I happy spending on real estate investment? What are my legacy goals?


Everyone is starting from a unique place. Some real estate investors are starting out with hundreds of thousands or millions of dollars. Others don’t have any spare change, and bills are coming due. Some new investors have all the free time in the world. Others can barely find the time to brush their teeth twice a day. Some are well connected, others not so much. Some have great credit. Others have terrible credit or no credit at all.

Find the strategy which best matches both your goals and your resources.

2 Main Forms Of Real Estate Investing

There are two main forms of real estate investment; active or passive. Each has several strategies to choose from. Once you’ve answered the above for yourself you’ll be able to dig in and select which direction is right for you to get started with. The three most common types of active investment are wholesaling, fixing and flipping houses, and becoming a hands-on landlord.


Real estate wholesaling is often a great start for those getting in with limited resources, but some time to invest. Even experienced investors and those with plenty of capital may also find this their preferred strategy if they want heavier cash flow and to build a real business.


Buying, fixing, and flipping houses has proven to be incredibly profitable for many real estate investors. It can be time-intensive, take more capital, and require more expertise across a wider variety of factors. Yet, it can also be highly rewarding both personally and financially.


Becoming a hands-on landlord is still one of the most common ways people attempt to get started in real estate investing. Owning rental properties is a powerful way to generate both cash flow and build wealth over the long term. However, it also requires good property management skills and can be more time-intensive than some anticipate.

However, note that all of these ‘active’ real estate investment strategies can be made more passive with systemization and automation. By taking a business-like approach investors can also develop their own valuable brand and company in addition to the direct benefits real estate provides.


Passive real estate investing is for those looking to create surplus cash flow yields, and perhaps build wealth, but without having to physically be involved to generate returns. This is critical for retirement, creating more free time, and maximizing what you can achieve in any time frame. Again, there are several forms of passive investment to choose from.


Investing in funds, REITs, and real estate stocks is a well-known way to profit from real estate passively. This can be done directly with certain funds, through crowdfunding platforms, and through stockbrokers. Unless you are day trading this can be totally passive once you’ve made an investment. If you have zero time, don’t understand the market, and are happy delegating all decisions and management to a broker and asset manager then this can work for you. The downside is that with publicly traded stock investors are exposed to highly volatility and often no downside protection, and have no control.


Turnkey real estate investing offers a form of hybrid approach which means investing directly in income properties, but enjoying professional management. That can mean no having to be involved with daily property management, tenant placement, and rent collection, or maintenance. Your time is yours, and you have the benefits of direct investment. The key here is finding a very reliable and reputable turnkey operator.


An increasingly popular option for investors with capital is private money lending. Simply lend your money to other investors who will do the active wholesaling, fixing and flipping, or acquiring and managing rentals, and receive a good return without having to get your hands dirty. It is truly passive and normally offers far superior yields to other investment options.

Utilization of IRA or ROTH IRA for Investment

SelfDirected IRA is a traditional or Roth IRA in which the custodian permits a wide range of investments that are allowable in retirement accounts. One of these alternative options, real estate investments, is appealing to many people who consider using a SelfDirected IRA to Invest in Real Estate. For more information on Investing with a Self-Directed IRA please contact ED Guanill with Guanill Wealth Management